Another Euro stablecoin. Another guaranteed Failure

Nine European banks just announced new EUR stablecoin project.

- KBC
- ING
- SEB
- UniCredit
- DekaBank
- CaixaBank
- Banca Sella
- Danske Bank
- Raiffeisen Bank International

They’ve created Dutch company.
They’re aiming to launch in 2026.
They say it will be MiCA-compliant.
They offer “strategic autonomy” from US stablecoins.

I’ll be blunt: this will FAIL.

I’ve spent 3+ years demystifying stablecoins.

Every time I share real reason stablecoins exist, I get pushback from people who have no idea how crypto works.

I’ve been in crypto 10+ years.
I’ve build exchanges, market makers & tokenization rails.
I’ve first-hand seen how stablecoins are actually used in crypto.

Let me say it again:

Stablecoins are for professional traders.

Not retail.
Not tourists.
Not for paying coffee.

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99% of all stablecoin flow comes from:

- Proprietary trading firms
- Crypto hedge funds
- Market makers

They use stablecoins to rebalance liquidity across venues - not to buy sandwiches.

That’s why Tether and Circle dominate 95%+ of a $280 billion market.

Stablecoins serve only user base that matters: liquidity engines.

Every crypto exchange on the planet quotes in USDT or USDC.

Because crypto trades 24/7.

Banks don’t.

And SEPA, even with weekend settlement, isn’t enough.

Today, all Euro stablecoins combined are worth ~$600M.

That’s 0.2% of stablecoin market - rounding error.

Unless these 9 banks plan to:

- Build infrastructure to support 24/7 capital rotation
- Plug into every major European crypto exchange
- Onboard global market makers

…then their product is dead on arrival.

But they won’t.

Because that means building for the crypto industry, not for themselves.

It means serving actual market needs - not bureaucratic optics.

This is why every European “blockchain initiative” dies:

- R3
- EPI
- EU digital euro pilots

Every MiCA-compliant stablecoin so far failed.

All designed by committees.
All trying to replace systems that already work better.

They say it’s about “strategic autonomy.”

In reality, they’re building a product with no demand, no liquidity, and no relevance.

If you want to win the stablecoin war?

Stop pretending payments will save you.

Serve crypto.
Serve traders.
Or stay irrelevant.

Agree? Disagree?👇

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