goo.gl is Google's URL shortener. It will shut down on 2025-08-25.
Shutdown timeline
- 2018-03-30: Google announces the deprecation of goo.gl and the transition to a new platform (Firebase Dynamic Links).[1]
- 2018-04-13: Anonymous users and people who haven't used the shortener before can no longer create new shortlinks.[1]
- 2019-03-30: No new shortlinks can be created anymore. Existing shortlinks continue to resolve.[1]
- 2024-07-18: The timeline for full shutdown is announced.[2]
- 2024-08-23: An interstitial page is beginning to roll out, warning users that the links will be broken in the future.[2]
- 2025-08-25: The service will be shut down.[2]