My thoughts on AI not being the enemy of authentic content generation

The biggest filter for noticing AI-generated content is us—humans. No machine can replicate what we instinctively recognize as genuine human creation. And yet, the outcry against "unethical AI content generation" has turned these two words into enemies: AI and content. But I don't think the problem is AI itself. The problem is intention.

With the right approach, we can use AI to enhance our human content without losing what makes it soulful. Here's what I've learned.

Draft should come from you

Never start by asking ChatGPT to "generate a post for me." That's the red flag.

Your content should address your own problems, your own beliefs, your own thinking. Pour your raw thoughts into the model first—something as simple as "I believe many people on X don't post what they really mean." From there, AI can help you polish and refine, but stay critical. Accept its suggestions only when they genuinely improve your work.

Fix that typo? Sure. Replace a word that might alienate your community? Worth considering. Find a more elegant phrase than your clumsy explanation? Go for it. Being authentic doesn't mean rejecting improvement—it means being intentional about which improvements you accept and why.

Know your audience, but don't write for them

Post in communities where your content belongs. Your valuable story might vanish in the wrong place. But here's the paradox: don't write for your audience.

The moment people sense you're playing a game to get their approval, they lose interest. Write for yourself, and let AI help you find the community most suited to your story—not the other way around.

Share the truth (your truth)

There's no universal truth, but truth here means sharing what you discovered when you solved your own problems. Nothing resonates like skin-in-the-game stories. These aren't just opinions; they're feedback from life itself. The truth may differ person to person, but nature responds to all of us the same way—it slaps or smiles with equal consistency.

That's why these stories grab us: they're the closest thing to truth we can find. AI doesn't have much to contribute here. It's not great at fact-checking yet, though it's improving. In a few years, people will likely be able to verify the factual elements of shared stories with AI's help.

In short

As long as your intention is sincere, AI will only help you articulate your story more effectively and reach the audiences who need to hear it. Let AI be the tool that encourages you to share your truth even more boldly.