.png)
2 months ago
7
Despite a cooling crypto market, Pump.fun’s aggressive strategy of deploying platform revenue to repurchase its native token has driven a 17% weekly gain.
Aug 30, 2025, 12:00 p.m.
Pump.fun’s native token, PUMP, has bucked the market-wide downturn this week, rising by 17% as the protocol leverages platform fees to repurchase tokens.
The buybacks are designed to support holders by reducing circulating supply and absorbing sell pressure, a model increasingly common across crypto projects.
At the time of publishing, PUMP is trading at $0.0035, about 40% higher than a month ago but still down 50% from its July debut, when it quickly fell from $0.007 to $0.0024 in just 10 days.
The sharp post-launch decline reflected the fading of initial hype, but recent momentum suggests buybacks are helping stabilize the token’s market.
The driver is Pump.fun’s revenue engine. The platform earns fees on every token created through its service, a model that has generated $734 million over the past year, with volumes peaking in January during the boom in celebrity-driven meme coins like TRUMP and MELANIA, along with thousands of copycat tokens that followed.
Since inception, more than 12.5 million tokens have been launched and 23 million wallets have interacted with the site, establishing a strong user base.
Those flows have translated into meaningful token support: Pump.fun has directed $59 million toward buybacks, according to Dune dashboards, helping to underpin PUMP’s rebound.
The timing could be fortuitous. Autumn has historically been a stronger season for digital assets after the summer lull, suggesting conditions could align for further upside.
Still, PUMP remains far from its launch highs, and its trajectory will depend on whether fee revenue can remain consistent in a slowing market.
Meanwhile, the majors remain under pressure: bitcoin is trading at $108,500 and ether at $4,337, both down between 6% and 7% this week.
More For You
Eric Trump Praises China’s Role in Bitcoin, Says U.S. and Beijing Are ‘Leading the Way’
President Donald Trump's son said he would love for his father and China's President Xi Jinping to talk about bitcoin at a coming meeting.
What to know:
- Eric Trump praised China, highlighting its significant influence on bitcoin and digital finance.
- He emphasized the U.S.–China dynamic as pivotal in the future of digital finance, saying the two countries led the world in cryptocurrency.
- Trump described the U.S. as advancing rapidly in digital assets under his father's leadership, with strong support from Wall Street and institutional investors.
